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AKC announces debut of online litter regstration


New Service Offers Ease and Convenience to AKC Customers

New York, NY - The American Kennel Club is pleased to announce that as of October 27, 2003 litter registrations will be accepted online. This will enable users to more quickly and easily register their litters at www.akc.org. This service is the first of many new services that AKC plans to offer through its web site, including online registration of individual dogs.

"This initiative marks a major step forward with AKC technology. It allows our clients the ability to register their dogs using a self-service web site. With over 1.5 million users monthly at akc.org, this is a tremendous opportunity to offer convenience to our current customers and expand the reach of our services to new breeders," said Dennis Sprung, AKC Senior Vice President and Chief Operating Officer.

The system offers a more efficient and faster process to customers. Breeders will now enter their own information, eliminating redundant data entry by the AKC. Standard AKC rules and policies for registering a litter will be applied throughout the online process. In addition to improving accuracy, the speed of the delivery over data transmission lines will eliminate the two - five day mail delivery.

"The ability for customers to make transactions online will put them in the driver's seat, allowing them to be in control of the process and do business with us 24 hours a day, seven days a week," added Sprung. "AKC benefits as well, in terms of staff efficiencies and our ability to expedite services."

For further details, visit the online litters registration web page at www.akc.org/litters